Summary
Experienced business leader with nearly a decade in tech and travel sectors, including four years as founder of a travel company. Strong background in product operations, marketing, and cross-functional team leadership across industries such as digital media, Bluetooth hardware, and SaaS. Currently completing a Master's in Information Technology at UTS, with skills in Python, SQL, Javascript, PHP, networking, and data processing. Seeking IT-related roles leverage both technical ability and business insight.
NBA Players Data Analysis
Analyzed NBA player demographics and physical traits using Python. Cleaned and transformed raw data to visualize trends in career longevity, global recruitment, and player positions.

OTA Platform Database Design
Designed and implemented a relational database for an online travel platform, including ERD creation, data population, and SQL queries for data retrieval and reporting.

Student Management System
Developed an application to manage student records, edit scores, and assign grades, supporting admin and student roles for streamlined academic data management.

Work Experience
SEo INTERN
2025.06 - Present
Myloans Services
Sydney, Australia

— Planned and implemented on-page and off-page SEO strategies to increase organic traffic, improve search rankings, and enhance site visibility. Conducted keyword research, optimized content and metadata, built backlinks, and analyzed performance using tools like Google Analytics and Search Console.
— Led a complete website rebuild, implementing a modern front-end with Tailwind CSS and Next.js, optimizing database structures, and improving overall site performance and security.
Co-founder
2020.07 - 2024.06
Renjinjiezhi International Travel Agency
Xi'an, China

— Technology: Designed and developed official website using JavaScript, HTML and CSS for international customers.
— Operations: Defined brand identity and coordinated 30+ international suppliers across 10+ destinations, aligning offerings with seasonal demand and client preferences.
— Marketing: Delivered 50+ custom itineraries, growing 20,000+ social followers, and achieving 40% customer return rate through content-driven marketing.
Chief Operating Officer
2018.08 - 2020.05
Rongqin Technology
Xi'an, China

— Marketing &Growth: Led product operations driving 35% user engagement growth and 50% increase in monthly active users through 20+ content and event campaigns, boosting content consumption by 40% and revenue by 18%.
— Marketing &Growth: Built strategic partnerships with other companies such as Huawei Cloud to drive cloud integration, optimize digital platforms, and execute co-branded marketing campaigns to enhance user generation by 27%.
— Product: Gathered users' requirements and business needs into technical solutions, coordinating with design/dev teams, prioritising features.
— Operations: Managed business and operations teams of 15+, driving a 20% performance improvement by implementing clear targets and KPIs.
general Manager
2015.08 - 2018.08
Mega-info Technology
Beijing, China

— Technology: Created and developed interactive marketing, ad management, and data tracking platforms to visualized effect of advertising and improved campaign efficiency by 40%.
— Marketing and Growth: Delivered viral marketing campaigns (e.g., 2.19M users in a Spring Festival campaign) and directed integrated advertising campaigns for clients such as Tencent Games
— Marketing and Growth: Operated and scaled official WeChat accounts by over 1M users.
Head of product unit
2015.01 - 2015.08
Zhishi Technology
Beijing, China

— Product: Designed over 20 industry-specific solutions for Bluetooth navigation applications in sectors such as retail, transportation, and public venues.
— Marketing and Growth: Secured and managed partnerships with major clients including China Unicom, Haier, JCDecaux, and Intime Group, reaching 500K costumers.
Skills &Tools
JavaScript
Next.js
Python
React
PHP
Laravel
SQL
Wireframing/Prototyping
Graphic Design
Data Visualization
Photoshop
Final Cut Pro X

VScode

MySQL

Photoshop

Illustrator

PostgreSQL

Final Cut Pro X

Git

GitHub
Education &Certificates
University of Technology Sydney 2024 - 2026
Master of Information Technology
Xi'an Jiao Tong University 2010 - 2014
Bachelor of Electronic Engineering
Languages
Chinese
English
About Me
I’m someone who believes life is meant to be explored and experienced to the fullest. Beyond my professional journey and academic background, I’ve been the host of Chinese travel show 'Explosion All the Way', and I’ve created my own overseas travel video series 'BuGuan Travel' , sharing stories from corners of the world. I founded the ‘More Youth Sharing’ events to connect people through inspiring talks, workshops, and hands-on experiences, and I’ve contributed to TEDxXISU as both planner and executor. Community work matters deeply to me—I served as Head of Publicity for the Tuomengzhe Volunteer Team, building partnerships with rural schools, and I spoke on youth leadership at Norway’s national ‘Empower’ project. Outside of work, I’m equally passionate: I’m a photographer, an AOW certified diver, a motorbike and race car track enthusiast, a snowboarder for eight years, and an avid tennis player. I thrive on curiosity, creativity, and meaningful connections, and I bring this same energy, openness, and drive into everything I do.
if.cuishuang@gmail.com
+61 452102129